/* ============================================================
   Local Lock · Single-page marketing site
   Theme: Direction 06 · Calm
   All presentation lives here. index.html is semantic content;
   scenes are figures whose look is built entirely in CSS.
   ============================================================ */

:root{
  --bg:        #F2F4F0;
  --surface:   #E6EDE4;
  --line:      #D4DDD1;
  --ink:       #26302B;
  --muted:     #566159;
  --accent:    #33604E;
  --accent-deep:#2C5343;
  --accent-ink:#F2F4F0;
  --plum:      #8A5A6D;
  --plum-ink:  #FFFFFF;

  --shadow-sm: 0 1px 2px rgba(38,48,43,.05), 0 2px 8px rgba(38,48,43,.05);
  --shadow-md: 0 4px 12px rgba(38,48,43,.06), 0 12px 32px rgba(38,48,43,.07);
  --shadow-lg: 0 8px 24px rgba(38,48,43,.08), 0 24px 56px rgba(38,48,43,.09);

  /* modular scale, ratio 1.25 */
  --step--1: 0.8rem;
  --step-0:  1rem;
  --step-1:  1.25rem;
  --step-2:  1.5625rem;
  --step-3:  1.953rem;
  --step-4:  2.441rem;

  --r-sm: 10px;
  --r-md: 14px;
  --r-lg: 18px;
  --r-xl: 22px;

  --z-base: 1;
  --z-raised: 10;
  --z-sticky: 100;

  --measure: 1160px;
  --pad: clamp(1.15rem, 4vw, 2.5rem);

  --font-display: "Spectral", Georgia, serif;
  --font-body: "Onest", system-ui, -apple-system, sans-serif;
  --ease-out: cubic-bezier(.16,1,.3,1);
}

/* ---------- Base ---------- */
*{ box-sizing: border-box; }
html{ -webkit-text-size-adjust: 100%; scroll-behavior: smooth; }
body{
  margin: 0;
  background: var(--bg);
  color: var(--ink);
  font-family: var(--font-body);
  font-size: var(--step-0);
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
  overflow-x: hidden;
}
h1, h2, h3{
  font-family: var(--font-display);
  font-weight: 500;
  letter-spacing: -0.02em;
  line-height: 1.08;
  text-wrap: balance;
  margin: 0;
  color: var(--ink);
}
p{ margin: 0; }
ul, ol, dl, dd, figure, blockquote{ margin: 0; padding: 0; }
ul, ol{ list-style: none; }
a{ color: inherit; text-decoration: none; }
a:focus-visible{ outline: 2px solid var(--accent); outline-offset: 3px; border-radius: 6px; }

main > section{
  position: relative;
  padding-block: clamp(3.5rem, 8vw, 6.5rem);
  padding-inline: var(--pad);
}
main > section > *{
  max-width: var(--measure);
  margin-inline: auto;
}

/* ---------- Reveal (visible by default; JS adds .in to animate) ---------- */
.reveal{ opacity: 1; }
@media (prefers-reduced-motion: no-preference){
  .js .reveal{ opacity: 0; transform: translateY(22px); }
  .js .reveal.in{ animation: rise .9s var(--ease-out) forwards; }
  @keyframes rise{ to{ opacity: 1; transform: translateY(0); } }
}

/* ---------- CTA button ---------- */
.cta{
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: .55rem;
  background: var(--accent);
  color: var(--accent-ink);
  font-weight: 600;
  font-size: var(--step-0);
  line-height: 1;
  padding: .92rem 1.5rem;
  border-radius: var(--r-md);
  box-shadow: var(--shadow-sm);
  transition: transform .4s var(--ease-out), box-shadow .4s var(--ease-out),
              background-color .3s ease;
}
.cta:hover{ transform: translateY(-2px); box-shadow: var(--shadow-md); background: var(--accent-deep); }

/* ---------- Growth tag ---------- */
.tag{
  display: inline-block;
  font-style: normal;
  font-family: var(--font-body);
  font-weight: 700;
  font-size: .66rem;
  letter-spacing: .06em;
  text-transform: uppercase;
  color: var(--plum);
  background: rgba(138,90,109,.09);
  border: 1px solid rgba(138,90,109,.3);
  padding: .12rem .5rem;
  border-radius: 999px;
  vertical-align: middle;
  white-space: nowrap;
}

/* ---------- Live chip (shared by scenes) ---------- */
.live{
  display: inline-flex;
  align-items: center;
  gap: .4rem;
  font-style: normal;
  background: var(--accent);
  color: var(--accent-ink);
  font-size: .72rem;
  font-weight: 600;
  letter-spacing: .03em;
  padding: .32rem .62rem;
  border-radius: 999px;
}
.live::before{
  content: "";
  width: 7px; height: 7px;
  border-radius: 50%;
  background: var(--accent-ink);
  opacity: .85;
}
@media (prefers-reduced-motion: no-preference){
  .live::before{ animation: pulse 2.4s ease-out infinite; }
  @keyframes pulse{
    0%{ box-shadow: 0 0 0 0 rgba(242,244,240,.45); }
    70%{ box-shadow: 0 0 0 10px rgba(242,244,240,0); }
    100%{ box-shadow: 0 0 0 0 rgba(242,244,240,0); }
  }
}

/* ---------- Header ---------- */
body > header{
  position: sticky;
  top: 0;
  z-index: var(--z-sticky);
  background: rgba(242,244,240,.86);
  backdrop-filter: saturate(1.1) blur(8px);
  border-bottom: 1px solid var(--line);
  padding-block: .85rem;
  padding-inline: var(--pad);
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 1rem;
}
.brand{
  display: inline-flex;
  align-items: center;
  gap: .6rem;
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 1.18rem;
  letter-spacing: .01em;
}
.brand::before{
  content: "";
  width: 34px; height: 34px; flex: none;
  border-radius: 9px;
  box-shadow: var(--shadow-sm);
  background-image: url("data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2032%2032'%3E%3Crect%20width='32'%20height='32'%20rx='8'%20fill='%2333604E'/%3E%3Cg%20fill='none'%20stroke='%23F2F4F0'%20stroke-width='2.4'%20stroke-linecap='round'%20stroke-linejoin='round'%3E%3Crect%20x='9'%20y='14.5'%20width='14'%20height='10'%20rx='2.4'/%3E%3Cpath%20d='M12%2014.5V11a4%204%200%200%201%208%200v3.5'/%3E%3C/g%3E%3Ccircle%20cx='16'%20cy='19.4'%20r='1.4'%20fill='%23F2F4F0'/%3E%3C/svg%3E");
  background-size: contain;
}
body > header nav{ display: flex; align-items: center; gap: 1.4rem; }
body > header nav a:not(.cta){
  color: var(--muted);
  font-weight: 500;
  font-size: var(--step--1);
}
body > header nav a:not(.cta):hover{ color: var(--ink); }
body > header .cta{ padding: .62rem 1.1rem; font-size: var(--step--1); }

/* ---------- Hero ---------- */
#hero{
  display: grid;
  grid-template-columns: 1fr;
  gap: .1rem clamp(2.2rem, 5vw, 4.5rem);
  align-content: center;
  padding-top: clamp(2.5rem, 6vw, 5rem);
}
#hero > *{ margin-inline: 0; }
@media (min-width: 940px){
  #hero{
    grid-template-columns: 1.05fr .95fr;
    max-width: calc(var(--measure) + 2 * var(--pad));
    margin-inline: auto;
    width: 100%;
  }
  #hero .panel{ grid-column: 2; grid-row: 1 / 5; align-self: center; }
  #hero h1, #hero .lede, #hero .audience, #hero .actions{ grid-column: 1; }
}
#hero h1{
  font-size: clamp(2.9rem, 8vw, 5.2rem);
  font-weight: 600;
  letter-spacing: -0.03em;
  line-height: .98;
}
#hero .lede{
  margin-top: 1.4rem;
  color: var(--muted);
  font-size: var(--step-1);
  line-height: 1.55;
  max-width: 36ch;
}
#hero .audience{
  margin-top: 1rem;
  color: var(--muted);
  font-size: var(--step--1);
  font-weight: 500;
}
#hero .actions{ margin-top: 2rem; }

@media (prefers-reduced-motion: no-preference){
  #hero h1, #hero .lede, #hero .audience, #hero .actions{
    opacity: 0;
    transform: translateY(18px);
    animation: rise .9s var(--ease-out) forwards;
  }
  #hero h1{ animation-delay: .05s; }
  #hero .lede{ animation-delay: .15s; }
  #hero .audience{ animation-delay: .22s; }
  #hero .actions{ animation-delay: .3s; }
}

/* ---- Hero scene: the "handled" panel ---- */
.panel{
  margin-top: clamp(2.2rem, 5vw, 0rem);
  background: linear-gradient(180deg, #EEF3EC 0%, var(--surface) 100%);
  border: 1px solid var(--line);
  border-radius: var(--r-xl);
  padding: clamp(1.2rem, 3vw, 1.6rem);
  box-shadow: var(--shadow-lg);
}
.panel-head{
  display: grid;
  grid-template-columns: 1fr auto;
  gap: .1rem .75rem;
  margin-bottom: .9rem;
}
.panel-head strong{
  font-weight: 600;
  font-size: var(--step-1);
  line-height: 1.2;
}
.panel-head span{ color: var(--muted); font-size: var(--step--1); }
.panel-head .live{ grid-column: 2; grid-row: 1 / 3; align-self: start; }
.panel ul li{
  display: flex;
  align-items: center;
  gap: .85rem;
  padding: .82rem 0;
  border-top: 1px solid var(--line);
}
.panel ul li::before{
  content: "";
  width: 34px; height: 34px; flex: none;
  border-radius: 10px;
  background-color: var(--bg);
  border: 1px solid var(--line);
  background-repeat: no-repeat;
  background-position: center;
  background-size: 18px;
}
.row-website::before{ background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='%2333604E' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'%3E%3Ccircle cx='12' cy='12' r='9'/%3E%3Cpath d='M3 12h18M12 3c2.5 2.5 2.5 15 0 18M12 3c-2.5 2.5-2.5 15 0 18'/%3E%3C/svg%3E"); }
.row-google::before{ background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='%2333604E' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M12 21s7-5.6 7-11a7 7 0 0 0-14 0c0 5.4 7 11 7 11Z'/%3E%3Ccircle cx='12' cy='10' r='2.5'/%3E%3C/svg%3E"); }
.row-directories::before{ background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='%2333604E' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M8 6h12M8 12h12M8 18h12'/%3E%3Ccircle cx='3.6' cy='6' r='1.1' fill='%2333604E' stroke='none'/%3E%3Ccircle cx='3.6' cy='12' r='1.1' fill='%2333604E' stroke='none'/%3E%3Ccircle cx='3.6' cy='18' r='1.1' fill='%2333604E' stroke='none'/%3E%3C/svg%3E"); }
.row-reviews::before{ background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='%2333604E' stroke-width='1.6' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M12 3.5l2.6 5.3 5.9.86-4.25 4.14 1 5.87L12 17.9l-5.25 2.77 1-5.87L3.5 9.66l5.9-.86z'/%3E%3C/svg%3E"); }
.row-leads::before{ background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='%2333604E' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M20 5H4a1 1 0 0 0-1 1v10a1 1 0 0 0 1 1h3v4l5-4h8a1 1 0 0 0 1-1V6a1 1 0 0 0-1-1Z'/%3E%3C/svg%3E"); }
.panel ul li span{ font-weight: 500; font-size: var(--step-0); }
.panel ul li em{
  margin-left: auto;
  display: inline-flex;
  align-items: center;
  gap: .4rem;
  font-style: normal;
  color: var(--accent);
  font-weight: 600;
  font-size: var(--step--1);
  white-space: nowrap;
}
.panel ul li em::before{
  content: "";
  width: 15px; height: 15px; flex: none;
  background-color: var(--accent);
  -webkit-mask: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='2.4' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='m5 12 5 5 9-11'/%3E%3C/svg%3E") no-repeat center / contain;
  mask: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='2.4' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='m5 12 5 5 9-11'/%3E%3C/svg%3E") no-repeat center / contain;
}
@media (max-width: 400px){ .panel ul li em{ font-size: .68rem; } }
/* panel rows tick in once revealed; visible by default */
@media (prefers-reduced-motion: no-preference){
  .js .panel.in li{ animation: row-in .5s var(--ease-out) both; }
  .js .panel.in li:nth-child(1){ animation-delay: .16s; }
  .js .panel.in li:nth-child(2){ animation-delay: .24s; }
  .js .panel.in li:nth-child(3){ animation-delay: .32s; }
  .js .panel.in li:nth-child(4){ animation-delay: .40s; }
  .js .panel.in li:nth-child(5){ animation-delay: .48s; }
  @keyframes row-in{ from{ opacity: 0; transform: translateY(8px); } to{ opacity: 1; transform: none; } }
}

/* ---------- Outcomes: three alternating rows ---------- */
#outcomes{
  display: grid;
  gap: clamp(4rem, 9vw, 7rem);
  max-width: calc(var(--measure) + 2 * var(--pad));
  margin-inline: auto;
}
#outcomes > article{
  display: grid;
  grid-template-columns: 1fr;
  gap: 0 clamp(2.5rem, 6vw, 5rem);
  align-items: start;
  margin: 0;
  max-width: none;
}
@media (min-width: 900px){
  #outcomes > article{ grid-template-columns: 1fr 1fr; }
  #outcomes > article > .scene{ grid-column: 2; grid-row: 1 / 4; align-self: center; }
  #outcomes > article > h2,
  #outcomes > article > p,
  #outcomes > article > ul{ grid-column: 1; }
  /* alternate: middle row flips sides */
  #outcomes > article:nth-child(even) > .scene{ grid-column: 1; grid-row: 1 / 4; }
  #outcomes > article:nth-child(even) > h2,
  #outcomes > article:nth-child(even) > p,
  #outcomes > article:nth-child(even) > ul{ grid-column: 2; }
}
#outcomes h2{ font-size: clamp(1.9rem, 4.5vw, 2.8rem); }
#outcomes article > p{
  margin-top: .8rem;
  color: var(--muted);
  font-size: var(--step-1);
  line-height: 1.5;
  max-width: 40ch;
}
#outcomes article > ul{
  margin-top: 1.4rem;
  display: grid;
  gap: .7rem;
}
#outcomes article > ul li{
  position: relative;
  padding-left: 1.75rem;
  font-size: var(--step-0);
  font-weight: 500;
  line-height: 1.5;
}
#outcomes article > ul li::before{
  content: "";
  position: absolute;
  left: 0;
  top: .22em;
  width: 17px; height: 17px;
  border-radius: 6px;
  background-color: var(--accent);
  -webkit-mask: none;
  mask: none;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='%23F2F4F0' stroke-width='3' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='m6 12.5 4 4 8-9'/%3E%3C/svg%3E");
  background-repeat: no-repeat;
  background-position: center;
  background-size: 11px;
}

/* ---- shared scene chrome ---- */
.scene{
  margin-top: 2rem;
  width: 100%;
}
@media (min-width: 900px){ .scene{ margin-top: 0; } }

/* ---- Scene: local search ---- */
.search-scene{
  background: var(--surface);
  border: 1px solid var(--line);
  border-radius: var(--r-xl);
  box-shadow: var(--shadow-lg);
  padding: clamp(1.1rem, 2.5vw, 1.5rem);
  max-width: 460px;
  margin-inline: auto;
}
.search-scene .query{
  display: flex;
  align-items: center;
  gap: .6rem;
  background: var(--bg);
  border: 1px solid var(--line);
  border-radius: 999px;
  padding: .65rem 1.05rem;
  font-size: var(--step--1);
  font-weight: 500;
  color: var(--ink);
  box-shadow: var(--shadow-sm);
}
.search-scene .query::before{
  content: "";
  width: 15px; height: 15px; flex: none;
  background-color: var(--muted);
  -webkit-mask: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='2.2' stroke-linecap='round'%3E%3Ccircle cx='11' cy='11' r='7'/%3E%3Cpath d='m20 20-3.5-3.5'/%3E%3C/svg%3E") no-repeat center / contain;
  mask: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='2.2' stroke-linecap='round'%3E%3Ccircle cx='11' cy='11' r='7'/%3E%3Cpath d='m20 20-3.5-3.5'/%3E%3C/svg%3E") no-repeat center / contain;
}
.search-scene .results{
  margin-top: .9rem;
  display: grid;
  gap: .6rem;
}
.search-scene .results li{
  position: relative;
  background: var(--bg);
  border: 1px solid var(--line);
  border-radius: var(--r-md);
  padding: .8rem 1rem;
  line-height: 1.35;
}
.search-scene .results li strong{ display: block; font-weight: 600; font-size: var(--step--1); }
.search-scene .results li span{ display: block; color: var(--muted); font-size: .74rem; margin-top: .15rem; }
.search-scene .results li.you{
  background: var(--accent);
  border-color: var(--accent);
  color: var(--accent-ink);
  box-shadow: var(--shadow-md);
  padding: 1rem 1.05rem;
}
.search-scene .results li.you strong{ font-size: var(--step-0); }
.search-scene .results li.you span{ color: rgba(242,244,240,.85); }
.search-scene .results li.you em{
  position: absolute;
  top: -0.62rem;
  right: .9rem;
  font-style: normal;
  background: var(--plum);
  color: var(--plum-ink);
  font-size: .62rem;
  font-weight: 700;
  letter-spacing: .05em;
  text-transform: uppercase;
  padding: .26rem .6rem;
  border-radius: 999px;
  box-shadow: var(--shadow-sm);
}
.search-scene .results li:not(.you){ opacity: .75; }

/* ---- Scene: speed-to-lead thread ---- */
.thread-scene{
  background: var(--bg);
  border: 1px solid var(--line);
  border-radius: var(--r-xl);
  box-shadow: var(--shadow-lg);
  overflow: hidden;
  max-width: 430px;
  margin-inline: auto;
  display: flex;
  flex-direction: column;
}
.thread-head{
  display: grid;
  grid-template-columns: auto 1fr auto;
  align-items: center;
  gap: .1rem .7rem;
  padding: .95rem 1.1rem;
  border-bottom: 1px solid var(--line);
  background: linear-gradient(180deg, #EEF3EC, var(--bg));
}
.thread-head::before{
  content: "RI";
  grid-row: 1 / 3;
  width: 38px; height: 38px;
  border-radius: 50%;
  background: var(--accent);
  color: var(--accent-ink);
  display: grid;
  place-items: center;
  font-weight: 700;
  font-size: .9rem;
}
.thread-head strong{ font-weight: 600; font-size: var(--step-0); line-height: 1.25; }
.thread-head span{ grid-column: 2; color: var(--muted); font-size: .78rem; line-height: 1.25; }
.thread-head .live{
  grid-column: 3; grid-row: 1 / 3;
  background: transparent;
  color: var(--accent);
  padding: 0;
}
.thread-head .live::before{ background: var(--accent); }
.thread-scene .bubble{
  max-width: 82%;
  margin: .38rem 1.1rem;
  padding: .7rem .9rem;
  border-radius: 16px;
  font-size: var(--step--1);
  line-height: 1.45;
  box-shadow: var(--shadow-sm);
}
.thread-scene .bubble small{ display: block; margin-top: .35rem; font-size: .66rem; opacity: .7; }
.thread-scene .bubble.in{
  align-self: flex-start;
  margin-top: 1.1rem;
  background: var(--surface);
  border-bottom-left-radius: 6px;
}
.thread-scene .bubble.out{
  align-self: flex-end;
  margin-bottom: 1.1rem;
  background: var(--accent);
  color: var(--accent-ink);
  border-bottom-right-radius: 6px;
}
.thread-scene .bubble.out small{ color: rgba(242,244,240,.8); opacity: 1; }
.thread-foot{
  display: flex;
  align-items: center;
  gap: .7rem;
  padding: .85rem 1.1rem;
  border-top: 1px solid var(--line);
}
.thread-foot strong{
  display: inline-flex;
  align-items: center;
  gap: .5rem;
  background: var(--plum);
  color: var(--plum-ink);
  padding: .5rem .8rem;
  border-radius: 999px;
  font-weight: 700;
  font-size: var(--step--1);
  font-variant-numeric: tabular-nums;
  box-shadow: var(--shadow-sm);
}
.thread-foot strong::before{
  content: "";
  width: 14px; height: 14px; flex: none;
  background-color: var(--plum-ink);
  -webkit-mask: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='2' stroke-linecap='round'%3E%3Ccircle cx='12' cy='13' r='8'/%3E%3Cpath d='M12 13V9M12 5V3M9 3h6'/%3E%3C/svg%3E") no-repeat center / contain;
  mask: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='2' stroke-linecap='round'%3E%3Ccircle cx='12' cy='13' r='8'/%3E%3Cpath d='M12 13V9M12 5V3M9 3h6'/%3E%3C/svg%3E") no-repeat center / contain;
}
.thread-foot span{ color: var(--muted); font-size: .8rem; line-height: 1.4; }

/* ---- Scene: review + report ---- */
.review-scene{
  max-width: 440px;
  margin-inline: auto;
  display: grid;
  gap: .8rem;
}
.review-scene blockquote{
  background: var(--bg);
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  box-shadow: var(--shadow-md);
  padding: 1.1rem 1.2rem;
  font-size: var(--step--1);
  line-height: 1.5;
}
.review-scene .stars{
  display: block;
  color: var(--plum);
  letter-spacing: .12em;
  font-size: var(--step-0);
  margin-bottom: .35rem;
}
.review-scene cite{
  display: block;
  margin-top: .5rem;
  font-style: normal;
  color: var(--muted);
  font-size: .74rem;
  font-weight: 500;
}
.review-scene .reply{
  background: var(--accent);
  color: var(--accent-ink);
  border-radius: var(--r-lg);
  border-bottom-left-radius: 6px;
  box-shadow: var(--shadow-sm);
  padding: .9rem 1.1rem;
  font-size: var(--step--1);
  line-height: 1.45;
  max-width: 88%;
  justify-self: end;
}
.review-scene .reply strong{
  display: block;
  font-size: .64rem;
  font-weight: 700;
  letter-spacing: .05em;
  text-transform: uppercase;
  color: rgba(242,244,240,.8);
  margin-bottom: .3rem;
}
.review-scene .report{
  display: grid;
  gap: .1rem;
  background: var(--surface);
  border: 1px solid var(--line);
  border-radius: var(--r-md);
  padding: .8rem 1.05rem;
  font-size: var(--step--1);
}
.review-scene .report strong{ font-weight: 600; }
.review-scene .report span{ color: var(--muted); font-size: .76rem; }

/* ---------- Territory ---------- */
#territory{
  background: var(--accent);
  display: grid;
  grid-template-columns: minmax(0, var(--measure));
  justify-content: center;
  gap: .4rem clamp(2.5rem, 6vw, 5rem);
  align-items: center;
}
#territory > *{ margin-inline: 0; max-width: none; }
@media (min-width: 860px){
  #territory{
    grid-template-columns:
      minmax(0, calc(var(--measure) * .52))
      minmax(0, calc(var(--measure) * .48));
  }
  #territory h2{ grid-column: 1; align-self: end; }
  #territory > p{ grid-column: 1; align-self: start; }
  #territory .map-scene{
    grid-column: 2;
    grid-row: 1 / 3;
  }
}
#territory h2{
  color: var(--accent-ink);
  font-size: clamp(1.9rem, 5vw, 3rem);
}
#territory > p{
  margin-top: .7rem;
  color: rgba(242,244,240,.85);
  font-size: var(--step-1);
  line-height: 1.55;
  max-width: 38ch;
}
.map-scene{ margin-top: 2rem; }
@media (min-width: 860px){ .map-scene{ margin-top: 0; } }
.map-scene ul{
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: .55rem;
  max-width: 400px;
  margin-inline: auto;
}
.map-scene li{
  aspect-ratio: 1.25;
  border: 1px dashed rgba(242,244,240,.35);
  border-radius: var(--r-md);
  display: grid;
  place-content: center;
  text-align: center;
  color: rgba(242,244,240,.55);
  font-size: .72rem;
  font-weight: 500;
}
.map-scene li.locked{
  background: var(--bg);
  border: none;
  color: var(--ink);
  font-weight: 700;
  font-size: var(--step--1);
  box-shadow: var(--shadow-lg);
  gap: .15rem;
}
.map-scene li.locked::before{
  content: "";
  width: 22px; height: 22px;
  margin-inline: auto;
  background-color: var(--accent);
  -webkit-mask: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='2.2' stroke-linecap='round' stroke-linejoin='round'%3E%3Crect x='4' y='10.5' width='16' height='10' rx='2.5'/%3E%3Cpath d='M8 10.5V7a4 4 0 0 1 8 0v3.5'/%3E%3C/svg%3E") no-repeat center / contain;
  mask: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='2.2' stroke-linecap='round' stroke-linejoin='round'%3E%3Crect x='4' y='10.5' width='16' height='10' rx='2.5'/%3E%3Cpath d='M8 10.5V7a4 4 0 0 1 8 0v3.5'/%3E%3C/svg%3E") no-repeat center / contain;
}
.map-scene li.locked em{
  font-style: normal;
  color: var(--accent);
  font-size: .64rem;
  font-weight: 700;
  letter-spacing: .07em;
  text-transform: uppercase;
}

/* ---------- What to expect ---------- */
#expect{ text-align: center; }
#expect h2{ font-size: clamp(1.9rem, 5vw, 2.8rem); }
#expect ol{
  margin-top: 2.8rem;
  display: grid;
  gap: 2rem;
  grid-template-columns: 1fr;
  counter-reset: step;
  text-align: left;
}
@media (min-width: 760px){
  #expect ol{ grid-template-columns: repeat(3, 1fr); gap: 1.4rem; }
}
#expect ol li{
  counter-increment: step;
  position: relative;
  padding-top: 1.35rem;
}
#expect ol li::before{
  content: counter(step);
  position: absolute;
  top: 0; left: 0;
  width: 30px; height: 30px;
  display: grid;
  place-items: center;
  border-radius: 50%;
  background: var(--accent);
  color: var(--accent-ink);
  font-weight: 700;
  font-size: .82rem;
  transform: translateY(-50%);
}
@media (min-width: 760px){
  #expect ol li::after{
    content: "";
    position: absolute;
    top: -1px;
    left: 42px;
    right: -1.4rem;
    border-top: 2px dotted var(--line);
  }
  #expect ol li:last-child::after{ display: none; }
}
#expect ol h3{
  font-family: var(--font-body);
  font-size: var(--step-0);
  font-weight: 700;
  letter-spacing: 0;
  line-height: 1.4;
}
#expect ol p{
  margin-top: .35rem;
  color: var(--muted);
  font-size: var(--step--1);
  line-height: 1.55;
  max-width: 30ch;
}
#expect .honest{
  margin-top: 2.6rem;
  color: var(--muted);
  font-size: var(--step--1);
  font-weight: 500;
  max-width: 46ch;
}

/* ---------- Pricing ---------- */
#pricing{
  background: var(--surface);
  border-block: 1px solid var(--line);
  text-align: center;
  display: grid;
  grid-template-columns: 1fr;
  gap: 0 1.2rem;
}
#pricing h2{ font-size: clamp(1.9rem, 5vw, 2.8rem); }
#pricing .anchor{
  margin-top: .8rem;
  color: var(--muted);
  font-size: var(--step-0);
}
#pricing > article{
  margin-top: 2.4rem;
  background: var(--bg);
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  padding: clamp(1.5rem, 3vw, 1.9rem);
  text-align: left;
  box-shadow: var(--shadow-sm);
  display: flex;
  flex-direction: column;
  max-width: 440px;
  width: 100%;
  margin-inline: auto;
  transition: transform .5s var(--ease-out), box-shadow .5s var(--ease-out);
}
#pricing > article:hover{ transform: translateY(-4px); box-shadow: var(--shadow-md); }
@media (min-width: 900px){
  #pricing{
    grid-template-columns: repeat(3, 1fr);
    max-width: calc(var(--measure) + 2 * var(--pad));
    margin-inline: auto;
  }
  #pricing h2, #pricing .anchor, #pricing .fine-print{ grid-column: 1 / -1; }
  #pricing > article{ max-width: none; }
}
#pricing h3{
  font-size: var(--step-2);
  font-weight: 600;
  display: flex;
  align-items: center;
  gap: .6rem;
  flex-wrap: wrap;
}
#pricing .tier-lede{
  margin-top: .4rem;
  color: var(--muted);
  font-size: var(--step--1);
  font-weight: 500;
}
#pricing .price{
  margin-top: 1.1rem;
  padding-block: 1rem;
  border-block: 1px solid var(--line);
  color: var(--muted);
  font-size: var(--step--1);
  line-height: 1.5;
}
#pricing .price strong{
  color: var(--ink);
  font-weight: 700;
  font-size: var(--step-3);
  letter-spacing: -0.02em;
  margin-right: .15rem;
}
#pricing .price span{
  display: block;
  margin-top: .2rem;
  color: var(--muted);
  font-size: var(--step--1);
}
#pricing article ul{
  margin-top: 1.1rem;
  display: grid;
  gap: .55rem;
  flex: 1;
}
#pricing article li{
  position: relative;
  padding-left: 1.4rem;
  font-size: var(--step--1);
  font-weight: 500;
  line-height: 1.5;
}
#pricing article li::before{
  content: "";
  position: absolute;
  left: 0;
  top: .3em;
  width: 14px; height: 14px;
  background-color: var(--accent);
  -webkit-mask: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='3' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='m5 12.5 4.5 4.5L19 7'/%3E%3C/svg%3E") no-repeat center / contain;
  mask: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='3' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='m5 12.5 4.5 4.5L19 7'/%3E%3C/svg%3E") no-repeat center / contain;
}
#pricing .cta{ margin-top: 1.5rem; }
#lead-engine .cta, #full-service .cta{
  background: transparent;
  color: var(--accent);
  box-shadow: inset 0 0 0 1.5px var(--accent);
}
#lead-engine .cta:hover, #full-service .cta:hover{
  background: var(--accent);
  color: var(--accent-ink);
}

/* Growth: the dark anchor card */
#pricing > #growth-system{
  position: relative;
  background: var(--accent);
  border-color: var(--accent);
  box-shadow: var(--shadow-lg);
}
@media (min-width: 900px){
  #pricing > #growth-system{ transform: translateY(-10px); }
  #pricing > #growth-system:hover{ transform: translateY(-14px); box-shadow: var(--shadow-lg); }
}
#growth-system h3{ color: var(--accent-ink); }
#growth-system .tier-lede{ color: rgba(242,244,240,.8); }
#growth-system .price{ border-color: rgba(242,244,240,.22); color: rgba(242,244,240,.8); }
#growth-system .price strong{ color: var(--accent-ink); }
#growth-system .price span{ color: rgba(242,244,240,.8); }
#growth-system li{ color: var(--accent-ink); }
#pricing > #growth-system li::before{ background-color: var(--accent-ink); }
#growth-system .tag{
  color: var(--plum-ink);
  background: var(--plum);
  border-color: var(--plum);
}
#growth-system .cta{
  background: var(--bg);
  color: var(--accent);
}
#growth-system .cta:hover{ background: #fff; }

#pricing .fine-print{
  margin-top: 1.8rem;
  color: var(--muted);
  font-size: var(--step--1);
}

/* ---------- Proof ---------- */
#proof{ text-align: center; }
#proof h2{ font-size: clamp(1.9rem, 5vw, 2.8rem); }
#proof > p{
  margin-top: 1rem;
  color: var(--muted);
  font-size: var(--step-1);
  line-height: 1.55;
  max-width: 48ch;
}
.before-after{
  margin-top: 2.4rem;
  display: grid;
  grid-template-columns: 1fr;
  gap: .8rem;
  max-width: 780px;
  text-align: left;
}
@media (min-width: 640px){
  .before-after{ grid-template-columns: 1fr 1fr; }
}
.before-after > div{
  border-radius: var(--r-md);
  padding: 1rem 1.1rem;
  border: 1px solid var(--line);
  background: #EFEDEE;
  font-size: var(--step--1);
  line-height: 1.45;
}
.before-after > div.after{
  background: var(--accent);
  border-color: var(--accent);
  color: var(--accent-ink);
}
.before-after dt{
  font-size: .64rem;
  font-weight: 700;
  letter-spacing: .06em;
  text-transform: uppercase;
  color: var(--plum);
  margin-bottom: .35rem;
}
.before-after > div.after dt{ color: rgba(242,244,240,.82); }
#proof .cta{ margin-top: 2.4rem; }

/* ---------- Footer ---------- */
body > footer{
  border-top: 1px solid var(--line);
  padding-block: 1.4rem;
  padding-inline: var(--pad);
  display: flex;
  flex-wrap: wrap;
  gap: .6rem 1.4rem;
  align-items: center;
  justify-content: space-between;
  color: var(--muted);
  font-size: var(--step--1);
}
body > footer p{ font-weight: 500; }